Daily Talker: OKCupid Conducts Social Experiment on UsersAnother website is telling users it altered the information its users saw as part of a social experiment. In a blog post, OKCupid announced the results of three experiments it had conducted. In one, profile photos were obscured. In a second, profile text was hidden to see how personality ratings were affected. In a third, it told users they were more or less compatible with someone.