NFL Ratings Drop Notably In Season Opener Between Patriots And Chiefs

By Michael Hurley, CBS Boston

BOSTON (CBS) — NFL commissioner Roger Goodell didn’t really like seeing his face with a clown nose throughout Gillette Stadium on Thursday night. But he really didn’t like the information presented to him on Friday morning.

Ratings for the grand season-opening game between the Patriots and Chiefs dropped 12 percent from last year’s season opener between the Panthers and Broncos, according to Deadline.

Evaluating ratings can be a tricky endeavor. Yet one would think that the allure of the top two teams in the conference from last season facing off, combined with the star power of Tom Brady and Bill Belichick, would be enough to at least sustain last year’s ratings. Last year’s season opener featured the largely unknown Trevor Siemian taking the reins from Peyton Manning in Denver.

Making matters worse for the NFL? The ratings drop represents the fourth consecutive season opener to drop in ratings from the previous year, according to Deadline. It was the lowest rating for a season opener since 2009, according to SportsBusiness Daily.

As must always be stated in any story about these ratings, the NFL still remains head and shoulders above its competitors in terms of North American sports and television ratings in general across the networks. The NFL is still a very healthy league.

But the NFL doesn’t strive to merely remain healthy. It strives to dominate the globe. So any backward progress in terms of ratings will set off some alarms in owners’ offices and at 345 Park Avenue if the trend continues into the year.

Last year, the NFL used the excuse of increased interest in the presidential election drawing away attention from some of the league’s prime-time games. No ready-made explanation will be available this fall, so there will be some eager eyeballs in the NFL offices as the ratings numbers roll in over the next several weeks.

Comments

One Comment

  1. Jay Lewis says:

    Very sad that the NFL condones the great slander of our homeland as the players drag the USA through dog excrement.

  2. Start the excuse machine. Just google “NFL Ratings” and check out the complete balderdash, and ignoring of the protests as the reason.

  3. Max Conrad says:

    Animal torturer Michael Vick being hired by the NFL after being released from prison tells you all you need to know about that revolting organization. Football is for meatheads and jock sniffing losers.

  4. As long as these fu*ks disrespect the flag, I won’t be watching. They have a right to protest, I have a right to not watch their ungrateful asses. There are issues in this country—and protests are surely America at its best–but the players disrespecting the flag are GOING ABOUT IT THE WRONG WAY!!!

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