BOSTON (CBS) – It’s called ICE – the Institute for Creative Entrepreneurship.
Berklee College of Music is launching ICE as a new initiative to foster the best practices of business and technology in the music business.
Sonicbids founder Panos Panay has been named the Founding Managing Director of ICE. He wants to reach out to other universities like MIT, Harvard and Babson.
“I’m a big believer in partnerships, and certainly we haven’t formalized any agreements with these institutions, but more than ever before, the worlds of creativity, technology and commerce are coming together,” Panay told me.
WBZ NewsRadio 1030’s Anthony Silva reports