NORWOOD (CBS) — The Norwood Police Department wants to know, “How low can one go?”

The department is asking its Facebook and Twitter followers to help them identify a man seen in surveillance footage stealing the Jimmy Fund donation canister from the counter of AJay’s Market on Walpole Street in Norwood.

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They posted the footage to their Facebook page, and on Twitter:

The canisters are placed on counters in the hopes that shoppers will donate their change to the Jimmy Fund, which raises money for cancer research. Norwood Police have been participating in the fundraising for over 60 years.

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Norwood Police are asking anyone who can help to identify the man to call them at 781-440-5100.