Adidas Sells Boston-Based Reebok To Authentic Brands GroupAdidas is selling Boston-based Reebok to Authentic Brands Group of New York City for about $2.5 billion.
Adidas Is Selling Boston-Based Reebok To Focus On Its Own BrandAdidas says it will offload struggling US fitness brand Reebok, which is based in Boston, as part of a strategic overhaul.
WATCH: Reebok Honors Boston Nurses, 'The Real-Life Superheroes,' In Shoe Collection LaunchThe Boston-based company is dedicating its new collection to six local nurses on the frontlines of the coronavirus pandemic.
CrossFit Founder Greg Glassman, Dropped By Reebok, Apologizes For 'Floyd-19' TweetBoston-based Reebok had been negotiating a new contract with CrossFit.
Reebok's Answer To Nordstrom's Muddy Jeans Is The $425 'Authentic' Sweaty T-ShirtWhat goes best with $425 muddy jeans? How about an equally expensive sweaty shirt?
Reebok Plans To Open New Sneaker Factory In Rhode IslandReebok said Monday it plans to open a new high-tech laboratory in Rhode Island to make sneakers by pouring liquid plastic.
Reebok Founder's $90 Million Mansion For Sale In BrooklineGot $90 million to burn? Then this exquisite home in Brookline could be yours.
'Boks' Program Making A Difference In Gym And Classroom It was the idea of a group of moms in Natick and has grown into an international health and fitness program, for kids.
Tallest Man In U.S. Gets Custom-Made $15,000 Reebok SneakersThe tallest man in America just got a new pair of custom-made $15,000 sneakers, courtesy of Canton-based Reebok.
Boston High School Valedictorians Honored At LuncheonThirty-four valedictorians from Boston Public Schools were honored at an annual luncheon at the Boston Harbor Hotel.
Reebok Develops Special Shoes For Tallest American ManIgor Vovkovinskiy is 7 feet, 8 inches tall, and can not find any shoes that fit.
Reebok Pulls Ad Urging People To "Cheat On Your Girlfriend, Not On Your Workout"Canton-based Reebok has pulled a controversial ad that said "cheat on your girlfriend, not on your workout."
Reebok To Pay $25 Million To Settle Toning Shoes DisputeReebok will pay $25 million to customers to settle charges it made deceptive claims in ads that its toning shoes would strengthen and tone the legs and buttocks of those who wear them.
Changes For Bill Belichick’s Iconic HoodiesAfter this season, the Patriots head coach is going to have to retire his entire sweatshirt collection, all of which are made by Canton-based Reebok.