Yadires Nova-Salcedo is the host and producer of “Centro,” a special news segment that airs on WBZ-TV Saturdays 7:50AM. “Centro” examines issues of importance to the Latino community including education, politics, current events and entertainment.
The Emmy nominated journalist joined WBZ-TV in January 1996. She began her television career at WCVB-TV in Boston while still a student in middle school. Her numerous and varied roles throughout her tenure at WCVB included working as a production assistant on “Good Day” in 1990 and as an on-air spokesperson for Hispanic audiences for the Jerry Lewis Muscular Dystrophy Telethon.
After graduating from Emerson College in Boston, Nova-Salcedo joined WUNI-TV in Needham, Massachusetts, an affiliate of the Spanish language television network Univision, where she was the news director, producer, editor and lead anchor from 1993 to 1995.
In addition to her current position at WBZ-TV, Nova-Salcedo is the executive producer and director of “Encuentro Latino,” a weekly one-hour long, Spanish language TV show with local, national and international coverage. Nova-Salcedo along with her husband, are owners of the New Vision Productions Corporation, which produces their show “Encuentro Latino” and many other production projects.
Nova-Salcedo has received numerous awards for her work with charitable and non-profit organizations, including La Alianza Hispana’s “Women of Courage” Award and has been recognized every year on El Planeta’s “Powermeter – 100 Most Influential People in Massachusetts”, since its inception 8 years ago.
She has served on many different boards, including the Board of Governors of the Boston/New England Chapter of the National Television Academy (NATAS) and is a member of the Latino Professional Network as well as the New England Ad Club. Nova-Salcedo plays a very active role in the Latino community by speaking at schools and emceeing charitable events throughout New England.
Nova-Salcedo was born in the Dominican Republic and was raised in the Greater Boston area. She graduated from Emerson College in Boston in 1993 with a Bachelor of Science in broadcast journalism. She currently lives in Canton with her husband, daughter and son.
WBZ-TV is part of CBS Television Stations, a division of CBS Corporation.
You can contact Yadires at email@example.com.
WBZ’s Yadires Nova-Salcedo talks with METCO CEO Milly Arbaje-Thomas about the METCO program and how it helps the youth.
WBZ’s Yadires Nova-Salcedo talks with Olive In July Executive Director and Founder Eulalia Feliz.
WBZ’s Yadires Nova-Salcedo talks about suicide prevention with suicide survivor Melida Arredondo, from the non-profit Arredondo Family Foundation.
WBZ’s Yadires Nova-Salcedo talks with Miss Guatemala USA Latina Shaaron Franco, who is spearheading an effort to help Guatemala Volcán de Fuego Eruption Victims.
On this edition of Centro, WBZ’s Yadires Nova-Salcedo talks with Esperanza-Hope’s Executive Director/Founder Wilda Gutierrez.
WBZ’s Yadires Nova-Salcedo talks with music artist and dance instructor Edwin Pabon about the Free Summer Salsa Concert Series.
On this special edition of our show, WBZ’s Yadires Nova-Salcedo talks with the very first Centro Host/Producer Cecilia Soriano.
WBZ’s Yadires Nova-Salcedo talks with maestro Benjamin Zander and trumpeter Elmer Churampi about the Boston Philharmonic Youth Orchestra.
WBZ’s Yadires Nova-Salcedo talks with Dr. William H. ’Smitty’ Smith, Co-Executive Producer and Senior Writer of the new film titled ‘An American Story: Race Amity and the Other Tradition’.
WBZ’s Yadires Nova-Salcedo talks with Boston Marathon Hero Carlos Arredondo and Melanie Myers. They will both be running the 2018 Boston Marathon, in support of the Arredondo Family Foundation.