NEW YORK (CBS) – The Band-Aid brand is diversifying its color palette.
Parent company Johnson and Johnson says it will be rolling out new Band-Aids in various skin tones.
For years advocates have pushed for more diversity from the brand, which says the new product is intended to be a stand in solidarity with the Black Lives Matter movement. In an Instagram post making the announcement, the company also said it will be making a donation to Black Lives Matter.
Band-Aid says the new line will feature a range of tones from beige to dark brown. The company did not say when they will be in stores.