HAMPTON, N.H. (CBS) – Having a “dad bod” is in, according to a recent survey.

New Hampshire-based gym chain Planet Fitness says a poll found that “there’s an ever-increasing appreciation for and acceptance of the ‘dad bod physique.’”

READ MORE: Two Operators Fired After Chelsea Draw Bridge Raised With Pickup Truck Still On it

More than 23 million men say they have a “dad bod,” and 71% believe that the trendy physique is universal accepted, up from 63% in last year’s survey.

READ MORE: David Ortiz Will Find Out If He's A Hall Of Famer Tuesday Night

The more favorable view of the dad bod also comes with a rise in body positivity – nearly 80% of men with a dad bod say they are happy with their figure. Both men and women overwhelmingly say a dad bod indicates that a man is comfortable in his own skin.

MORE NEWS: Bill Owens, First Black State Senator In Massachusetts, Dies At 84

And these numbers might convince some men to embrace the dad bod for good. Sixty-five percent of Americans say the dad bod is attractive, 61% say men with a dad bod are sexy, and a slim majority (51%) say “the dad bod is the new six-pack.”