Watch CBS News

Donut Sticks & Bacon Sent McDonald's Sales Through The Roof

(CNN) -- Donuts Sticks and bacon were a sweet and savory success for McDonald's last quarter.

McDonald's reported strong first-quarter earnings because of robust sales for new menu items and promotions. McDonald's said global comparable sales jumped 5.4% -- its 15th consecutive quarter of global sales growth for the company. US sales grew 4.5%.

During the quarter, McDonald's added Donut Sticks to its breakfast offering and a new 2 for $5 Mix and Match deal. It also said its "Bacon Event," a one-day event in January that let customers add bacon on the side of any order, was a big success.

McCafé Donut Sticks
Donuts Sticks and bacon were a sweet and savory success for McDonald's last quarter. (Photo by McDonald's via CNN)

Despite growth in comparable sales, its consolidated revenue for the quarter slipped nearly 4% to just under $5 billion because of refranchising costs.

McDonald's priorities remain redesigning its restaurants with new technology to help make ordering faster and easier for customers, CEO Steve Easterbrook said in a statement. The company said its self-serve ordering kiosks and digital menu boards are having a positive impact on sales.

The company also said it will continue to expand its delivery and digital ordering options.

McDonald's stock jumped nearly 4% in premarket trading.

The-CNN-Wire
™ & © 2019 Cable News Network, Inc., a Time Warner Company. All rights reserved.

View CBS News In
CBS News App Open
Chrome Safari Continue
Be the first to know
Get browser notifications for breaking news, live events, and exclusive reporting.