Yadires Nova-Salcedo is the host and producer of “Centro,” a special news segment that airs on WBZ-TV Saturdays 7:50AM. “Centro” examines issues of importance to the Latino community including education, politics, current events and entertainment.
The Emmy nominated journalist joined WBZ-TV in January 1996. She began her television career at WCVB-TV in Boston while still a student in middle school. Her numerous and varied roles throughout her tenure at WCVB included working as a production assistant on “Good Day” in 1990 and as an on-air spokesperson for Hispanic audiences for the Jerry Lewis Muscular Dystrophy Telethon.
After graduating from Emerson College in Boston, Nova-Salcedo joined WUNI-TV in Needham, Massachusetts, an affiliate of the Spanish language television network Univision, where she was the news director, producer, editor and lead anchor from 1993 to 1995.
In addition to her current position at WBZ-TV, Nova-Salcedo is the executive producer and director of “Encuentro Latino,” a weekly one-hour long, Spanish language TV show with local, national and international coverage. Nova-Salcedo along with her husband, are owners of the New Vision Productions Corporation, which produces their show “Encuentro Latino” and many other production projects.
Nova-Salcedo has received numerous awards for her work with charitable and non-profit organizations, including La Alianza Hispana’s “Women of Courage” Award and has been recognized every year on El Planeta’s “Powermeter – 100 Most Influential People in Massachusetts”, since its inception 8 years ago.
She has served on many different boards, including the Board of Governors of the Boston/New England Chapter of the National Television Academy (NATAS) and is a member of the Latino Professional Network as well as the New England Ad Club. Nova-Salcedo plays a very active role in the Latino community by speaking at schools and emceeing charitable events throughout New England.
Nova-Salcedo was born in the Dominican Republic and was raised in the Greater Boston area. She graduated from Emerson College in Boston in 1993 with a Bachelor of Science in broadcast journalism. She currently lives in Canton with her husband, daughter and son.
WBZ-TV is part of CBS Television Stations, a division of CBS Corporation.
You can contact Yadires at email@example.com.
November 21, 2015 This weekend… it will be cold outside but very hot inside at the Institute of Contemporary Art in Boston, with a special presentation of This is Tango Now – Performing the World […]
November 14, 2015 As the frigid temperatures of winter begin to descend upon us here in the New England, the non-profit organization Action for Boston Community Development Agency or ABCD is urging struggling income-eligible families […]
November 07, 2015 If you are a fan of Latin music, we have some great news for you! Now you can enjoy the Latin rhythm you love so much and be able to sing to […]
October 31, 2015 More than 12 years ago… a local young man named Daniel Hernandez was interviewed on Centro. He was just starting his career in the world of fashion. Today, he is an International […]
October 24, 2015 More than 20 years ago a small group of Cuban friends came together for a meeting and the result was the creation of Bandera Cubana, a non-profit organization which is now the […]
October 17, 2015 October is National Domestic Violence Awareness Month, so we’ve seen a lot of purple ads asking you to be part of the solution to ending abuse against women. On this edition of […]
October 10, 2015 If you have children… pay special attention to this story. The Greatest Show on Earth is in town! Now, you only have until October 18th 2015 if you want to go see […]
October 3, 2015 Media affects the way we think, feel, and behave. If used responsibly, they present unprecedented opportunities for connecting, sharing, and learning. Unfortunately, many of our teens command the power of these tools […]
September 26, 2015 The Pope’s historic visit to the U.S. has definitely stirred the emotions of the faithful and Americans in general. People have come from all over the world just to get a glimpse […]
September 19, 2015 Women in wedding dresses will soon be marching down some of the main streets of Lawrence, in an effort to bring awareness about domestic violence. The 13th Annual Brides’ March will be […]