Yadires Nova-Salcedo

420x316 grad salcedo Yadires Nova Salcedo

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Yadires Nova-Salcedo is the host and producer of “Centro,” a special news segment that airs on WBZ-TV Saturdays 7:50AM.  “Centro” examines issues of importance to the Latino community including education, politics, current events and entertainment.

The Emmy nominated journalist joined WBZ-TV in January 1996.  She began her television career at WCVB-TV in Boston while still a student in middle school.  Her numerous and varied roles throughout her tenure at WCVB included working as a production assistant on “Good Day” in 1990 and as an on-air spokesperson for Hispanic audiences for the Jerry Lewis Muscular Dystrophy Telethon.

After graduating from Emerson College in Boston, Nova-Salcedo joined WUNI-TV in Needham, Massachusetts, an affiliate of the Spanish language television network Univision, where she was the news director, producer, editor and lead anchor from 1993 to 1995.

In addition to her current position at WBZ-TV, Nova-Salcedo is the executive producer and director of “Encuentro Latino,” a weekly one-hour long, Spanish language TV show with local, national and international coverage. Nova-Salcedo along with her husband, are owners of the New Vision Productions Corporation, which produces their show “Encuentro Latino” and many other production projects.

Nova-Salcedo has received numerous awards for her work with charitable and non-profit organizations, including La Alianza Hispana’s “Women of Courage” Award and has been recognized every year on El Planeta’s  “Powermeter – 100 Most Influential People in Massachusetts”, since its inception 8 years ago.

She has served on many different boards, including the Board of Governors of the Boston/New England Chapter of the National Television Academy (NATAS) and is a member of the Latino Professional Network as well as the New England Ad Club. Nova-Salcedo plays a very active role in the Latino community by speaking at schools and emceeing charitable events throughout New England.

Nova-Salcedo was born in the Dominican Republic and was raised in the Greater Boston area.  She graduated from Emerson College in Boston in 1993 with a Bachelor of Science in broadcast journalism.  She currently lives in Canton with her husband, daughter and son.

WBZ-TV is part of CBS Television Stations, a division of CBS Corporation.

You can contact Yadires at ynsalcedo@cbs.com.

Centro: Help For The Holidays 2017 – Casa Nueva Vida

On this special help For The Holidays segment, WBZ’s Yadires Nova-Salcedo talks with Casa Nueva Vida’s Executive Director Manuel Duran.

WBZ-TV, CBS Channel 4 Boston–12/30/2017

Centro: Despacito Star Luis Fonsi Promotes St. Jude’s Thanks and Giving Holiday Campaign

WBZ’s Yadires Nova-Salcedo talks via satellite with Latin music super star and author of the mega hit “Despacito” Luis Fonsi and St. Jude patient Yamila.

WBZ-TV, CBS Channel 4 Boston–12/23/2017

Centro: New England Patriots Join Forces With The American Cancer Society And SECHC

WBZ’s Yadires Nova-Salcedo talks with Korey Hofmann from the American Cancer Society and Dr. Maya Mauch from the South End Community Health Center.

WBZ-TV, CBS Channel 4 Boston–12/16/2017

Centro: Jolgorio Navideño 2017 – New England’s Biggest Latino Holiday Party

WBZ’s Yadires Nova-Salcedo talks about this year’s Jolgorio Navideño 2017 with TAG Association treasurer Jose Lopez and 2017 !Pa’lante! Youth Award recipient Jhadley Sanchez.

WBZ-TV, CBS Channel 4 Boston–12/09/2017

Centro: Big Brothers Big Sisters Of Massachusetts Bay In Need Of Latino Mentors

WBZ’s Yadires Nova-Salcedo talks with BBBSMB Latino Community Coordinator Alex Barber and Youth Coordinator and Big Sister Jenny Bautista.

WBZ-TV, CBS Channel 4 Boston–12/02/2017

Centro: ABCD Offering Help With Heating Bills & Helping Hurricane Victims

WBZ’s Yadires Nova-Salcedo talks with ABCD Citywide Boston Hispanic Center Director Ivana Serret.

WBZ-TV, CBS Channel 4 Boston–11/25/2017

Centro: Bringing Fashion To the Runway To Help Victims Of Domestic Violence

WBZ’s Yadires Nova-Salcedo talks with fashion show organizer Craig Martin and president of the Love Life Now foundation Lovern Gordon.

WBZ-TV, CBS Channel 4 Boston–11/18/2017

Centro: Red Sox Legend Pedro Martinez Helping Children & Hurricane Victims

WBZ’s Yadires Nova-Salcedo talks with Pedro Martinez wife Carolina Martinez, Executive Director of the Pedro Martinez Charity.

WBZ-TV, CBS Channel 4 Boston–11/11/2017

Centro: Cambridge College Is Making A Difference In The Lives Of Adult Learners

WBZ’s Yadires Nova-Salcedo talks about Cambridge College with Provost and Academic Affairs VP Gilda Gely and Program Chair and Professor Claritza Abreu.

WBZ-TV, CBS Channel 4 Boston–11/04/2017

Centro: MDPH’s ‘Stop Addiction Before It Starts’ Campaign

The campaign encourages parents to “talk early and often” with their children about the dangers of misusing prescription pain medications.

WBZ-TV, CBS Channel 4 Boston–10/28/2017

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