Yadires Nova-Salcedo is the host and producer of “Centro,” a special news segment that airs on WBZ-TV Saturdays 7:50AM. “Centro” examines issues of importance to the Latino community including education, politics, current events and entertainment.
The Emmy nominated journalist joined WBZ-TV in January 1996. She began her television career at WCVB-TV in Boston while still a student in middle school. Her numerous and varied roles throughout her tenure at WCVB included working as a production assistant on “Good Day” in 1990 and as an on-air spokesperson for Hispanic audiences for the Jerry Lewis Muscular Dystrophy Telethon.
After graduating from Emerson College in Boston, Nova-Salcedo joined WUNI-TV in Needham, Massachusetts, an affiliate of the Spanish language television network Univision, where she was the news director, producer, editor and lead anchor from 1993 to 1995.
In addition to her current position at WBZ-TV, Nova-Salcedo is the executive producer and director of “Encuentro Latino,” a weekly one-hour long, Spanish language TV show with local, national and international coverage. Nova-Salcedo along with her husband, are owners of the New Vision Productions Corporation, which produces their show “Encuentro Latino” and many other production projects.
Nova-Salcedo has received numerous awards for her work with charitable and non-profit organizations, including La Alianza Hispana’s “Women of Courage” Award and has been recognized every year on El Planeta’s “Powermeter – 100 Most Influential People in Massachusetts”, since its inception 8 years ago.
She has served on many different boards, including the Board of Governors of the Boston/New England Chapter of the National Television Academy (NATAS) and is a member of the Latino Professional Network as well as the New England Ad Club. Nova-Salcedo plays a very active role in the Latino community by speaking at schools and emceeing charitable events throughout New England.
Nova-Salcedo was born in the Dominican Republic and was raised in the Greater Boston area. She graduated from Emerson College in Boston in 1993 with a Bachelor of Science in broadcast journalism. She currently lives in Canton with her husband, daughter and son.
WBZ-TV is part of CBS Television Stations, a division of CBS Corporation.
You can contact Yadires at email@example.com.
WBZ’s Yadires Nova-Salcedo talks via satellite with Google Technologist LaToya Drake on the English version of Centro and with Google Spokesperson Jesus Garcia on the Spanish version.
WBZ’s Yadires Nova-Salcedo talks via satellite with Bernie Williams about the rare and serious lung disease Idiopathic Pulmonary Fibrosis (IPF).
WBZ’s Yadires Nova-Salcedo talks to Keolis Scholars program manager Rita Hardiman and Keolis scholarship recipient Melany Felix in the English version of Centro and with Keolis business manager Evelyn Cabrera and Melany Felix on the Spanish version.
WBZ’s Yadires Nova-Salcedo talks to Bless the City Director Pastor Marcos Cisterna about the 2nd. Annual Bless the City Boston Walk for Peace.
WBZ’s Yadires Nova-Salcedo to its president Lovern Gordon about the 6th Annual 3K Heel-A-Thon Against Domestic Violence.
WBZ’s Yadires Nova-Salcedo to local author Jejemi Torres about her passion for teaching special needs children and what made her want to write this book.
WBZ’s Yadires Nova-Salcedo talks with ABCD GATE Project Manager Tiffany Ramos.
WBZ’s Yadires Nova-Salcedo and Boston Mayor Marty Walsh talk about his plans if he were to win the next mayoral election in November, whether he will continue to bring more diversity to City Hall and much more.
WBZ’s Yadires Nova-Salcedo talks via satellite with Dr. Jeanette Betancourt, SVP of Sesame Workshop Social Impact USA about Sesame Street in Communities. Elmo joins the English version of Centro and Rosita joins the Spanish version.
WBZ’s Yadires Nova-Salcedo talks via satellite with People En Español’s senior writer Lena Hansen, about their “50 Most Beautiful People of 2017” issue.