Yadires Nova-Salcedo is the host and producer of “Centro,” a special news segment that airs on WBZ-TV Saturdays 7:50AM. “Centro” examines issues of importance to the Latino community including education, politics, current events and entertainment.
The Emmy nominated journalist joined WBZ-TV in January 1996. She began her television career at WCVB-TV in Boston while still a student in middle school. Her numerous and varied roles throughout her tenure at WCVB included working as a production assistant on “Good Day” in 1990 and as an on-air spokesperson for Hispanic audiences for the Jerry Lewis Muscular Dystrophy Telethon.
After graduating from Emerson College in Boston, Nova-Salcedo joined WUNI-TV in Needham, Massachusetts, an affiliate of the Spanish language television network Univision, where she was the news director, producer, editor and lead anchor from 1993 to 1995.
In addition to her current position at WBZ-TV, Nova-Salcedo is the executive producer and director of “Encuentro Latino,” a weekly one-hour long, Spanish language TV show with local, national and international coverage. Nova-Salcedo along with her husband, are owners of the New Vision Productions Corporation, which produces their show “Encuentro Latino” and many other production projects.
Nova-Salcedo has received numerous awards for her work with charitable and non-profit organizations, including La Alianza Hispana’s “Women of Courage” Award and has been recognized every year on El Planeta’s “Powermeter – 100 Most Influential People in Massachusetts”, since its inception 8 years ago.
She has served on many different boards, including the Board of Governors of the Boston/New England Chapter of the National Television Academy (NATAS) and is a member of the Latino Professional Network as well as the New England Ad Club. Nova-Salcedo plays a very active role in the Latino community by speaking at schools and emceeing charitable events throughout New England.
Nova-Salcedo was born in the Dominican Republic and was raised in the Greater Boston area. She graduated from Emerson College in Boston in 1993 with a Bachelor of Science in broadcast journalism. She currently lives in Canton with her husband, daughter and son.
WBZ-TV is part of CBS Television Stations, a division of CBS Corporation.
You can contact Yadires at firstname.lastname@example.org.
WBZ’s Yadires Nova-Salcedo talks with Dr. April Inniss, pediatrician and founder of eekMD, about how the program works and what they do to instill great healthy values that will last a lifetime.
WBZ’s Yadires Nova-Salcedo talks with music artist and dance instructor Edwin Pabon, about a free Latin music concert and class at the Rose Kennedy Greenway.
WBZ’s Yadires Nova-Salcedo talks with Jennifer Hernandez, community organizer of the non-profit organization Centro Presente, which is spearheading a new campaign in defense of TPS.
WBZ’s Yadires Nova-Salcedo talks about the Greater Boston Latino Network (GBLN) with coordinator Marta Rivera and also the results of a special report they have put out called “The Silent Crisis”.
WBZ’s Yadires Nova-Salcedo talks with ABCD Case Manager Johanna Soto about their programs Field of Dreams and SummerWorks!
WBZ’s Yadires Nova-Salcedo talks about Temporary Protected Status (TPS) with Patricia Montes, executive director of the non-profit organization Centro Presente.
WBZ’s Yadires Nova-Salcedo talks about the Dominican Festival of Boston 2017 with Yoleny Ynoa from the festival’s public relations department on the English version of Centro and with festival coordinator Luis Matos on the Spanish version.
WBZ’s Yadires Nova-Salcedo talks about the Puerto Rican Festival of MA 2017 with with festival president Edwin Alicea and media director Greg Molina.
WBZ’s Yadires Nova-Salcedo talks via satellite with Best Buddies International founder Anthony K. Shriver and with Cold Stone Creamery tastemaster, food scientist and the winner of CBS’s Amazing Race season 25, Dr. Maya Warren.
WBZ’s Yadires Nova-Salcedo talks via satellite with Google Technologist LaToya Drake on the English version of Centro and with Google Spokesperson Jesus Garcia on the Spanish version.