Yadires Nova-Salcedo is the host and producer of “Centro,” a special news segment that airs on WBZ-TV Saturdays 7:50AM. “Centro” examines issues of importance to the Latino community including education, politics, current events and entertainment.
The Emmy nominated journalist joined WBZ-TV in January 1996. She began her television career at WCVB-TV in Boston while still a student in middle school. Her numerous and varied roles throughout her tenure at WCVB included working as a production assistant on “Good Day” in 1990 and as an on-air spokesperson for Hispanic audiences for the Jerry Lewis Muscular Dystrophy Telethon.
After graduating from Emerson College in Boston, Nova-Salcedo joined WUNI-TV in Needham, Massachusetts, an affiliate of the Spanish language television network Univision, where she was the news director, producer, editor and lead anchor from 1993 to 1995.
In addition to her current position at WBZ-TV, Nova-Salcedo is the executive producer and director of “Encuentro Latino,” a weekly one-hour long, Spanish language TV show with local, national and international coverage. Nova-Salcedo along with her husband, are owners of the New Vision Productions Corporation, which produces their show “Encuentro Latino” and many other production projects.
Nova-Salcedo has received numerous awards for her work with charitable and non-profit organizations, including La Alianza Hispana’s “Women of Courage” Award and has been recognized every year on El Planeta’s “Powermeter – 100 Most Influential People in Massachusetts”, since its inception 8 years ago.
She has served on many different boards, including the Board of Governors of the Boston/New England Chapter of the National Television Academy (NATAS) and is a member of the Latino Professional Network as well as the New England Ad Club. Nova-Salcedo plays a very active role in the Latino community by speaking at schools and emceeing charitable events throughout New England.
Nova-Salcedo was born in the Dominican Republic and was raised in the Greater Boston area. She graduated from Emerson College in Boston in 1993 with a Bachelor of Science in broadcast journalism. She currently lives in Canton with her husband, daughter and son.
WBZ-TV is part of CBS Television Stations, a division of CBS Corporation.
You can contact Yadires at email@example.com.
April 23, 2016 On Monday, April 18th you were able to see the 120th Running of the Boston Marathon right here on WBZ and what a special day this was! With more than 30,000 runners […]
April 16, 2016 On Monday, April 11, hundreds of immigrants came together for the 20th Annual Immigrants Day at the Massachusetts State House. More than 600 immigrants from across the state were there to support […]
April 9, 2016 WorkSMART is a new pilot program in Boston which has turned out to be the perfect solution for some inner-city youth who really needed a helping hand to put them on the […]
April 2, 2016 We officially begin to offer you our yearly special coverage of some of Boston’s biggest summer festivals! On this edition of Centro, we tell you about the Puerto Rican Festival of Massachusetts […]
March 26, 2016 WBZ is the official Boston Marathon station! It’s the only place you’ll be able to see this all important race from start to finish. This week on Centro, WBZ’s Yadires Nova-Salcedo has […]
March 19, 2016 March is National Nutrition Month, so it’s the perfect time to do a segment on how we can eat better! It is also the perfect time to talk about the importance of […]
March 5, 2016 Lazos de Amor International is a non-profit organization started in the city of Boston, with the mission of helping children and families in need in Latin America. For the past 12 years, […]
February 27, 2016 On this edition of Centro, we tell you about a great foundation that’s making a big difference in the lives of many people, especially children. The foundation is called Dejando Huella International […]
February 20, 2016 They have an important mission and that’s to put a stop on domestic violence! On this edition of Centro, we tell you about the Love Life Now Foundation and how they’re going […]
February 13, 2016 On Saturday February 27, Dominicans in Boston, Massachusetts and all over the world will be celebrating the 172 Anniversary of Dominican Republic’s Independence. On this edition of Centro, we tell you about […]