Yadires Nova-Salcedo

420x316 grad salcedo Yadires Nova Salcedo

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Yadires Nova-Salcedo is the host and producer of “Centro,” a special news segment that airs on WBZ-TV Saturdays 7:50AM.  “Centro” examines issues of importance to the Latino community including education, politics, current events and entertainment.

The Emmy nominated journalist joined WBZ-TV in January 1996.  She began her television career at WCVB-TV in Boston while still a student in middle school.  Her numerous and varied roles throughout her tenure at WCVB included working as a production assistant on “Good Day” in 1990 and as an on-air spokesperson for Hispanic audiences for the Jerry Lewis Muscular Dystrophy Telethon.

After graduating from Emerson College in Boston, Nova-Salcedo joined WUNI-TV in Needham, Massachusetts, an affiliate of the Spanish language television network Univision, where she was the news director, producer, editor and lead anchor from 1993 to 1995.

In addition to her current position at WBZ-TV, Nova-Salcedo is the executive producer and director of “Encuentro Latino,” a weekly one-hour long, Spanish language TV show with local, national and international coverage. Nova-Salcedo along with her husband, are owners of the New Vision Productions Corporation, which produces their show “Encuentro Latino” and many other production projects.

Nova-Salcedo has received numerous awards for her work with charitable and non-profit organizations, including La Alianza Hispana’s “Women of Courage” Award and has been recognized every year on El Planeta’s  “Powermeter – 100 Most Influential People in Massachusetts”, since its inception 8 years ago.

She has served on many different boards, including the Board of Governors of the Boston/New England Chapter of the National Television Academy (NATAS) and is a member of the Latino Professional Network as well as the New England Ad Club. Nova-Salcedo plays a very active role in the Latino community by speaking at schools and emceeing charitable events throughout New England.

Nova-Salcedo was born in the Dominican Republic and was raised in the Greater Boston area.  She graduated from Emerson College in Boston in 1993 with a Bachelor of Science in broadcast journalism.  She currently lives in Canton with her husband, daughter and son.

WBZ-TV is part of CBS Television Stations, a division of CBS Corporation.

You can contact Yadires at ynsalcedo@cbs.com.

Centro: An American Story – Race Amity and the Other Tradition

WBZ’s Yadires Nova-Salcedo talks with Dr. William H. ’Smitty’ Smith, Co-Executive Producer and Senior Writer of the new film titled ‘An American Story: Race Amity and the Other Tradition’.

WBZ-TV, CBS Channel 4 Boston–04/21/2018

Centro: Carlos Arredondo Will Be Running The 2018 Boston Marathon

WBZ’s Yadires Nova-Salcedo talks with Boston Marathon Hero Carlos Arredondo and Melanie Myers. They will both be running the 2018 Boston Marathon, in support of the Arredondo Family Foundation.

WBZ-TV, CBS Channel 4 Boston–04/14/2018

Centro: Thousands of Boston Families Facing Bills They Can’t Pay

On this edition of Centro, WBZ’s Yadires Nova-Salcedo talks with ABCD Mattapan Family Service Center Director Bianny Suncar.

WBZ-TV, CBS Channel 4 Boston–04/07/2018

Centro: UMass TAG & ALERTA Programs Facing A Possible Shutdown

WBZ’s Yadires Nova-Salcedo talks with Tito Lugo about a possible shutdown of the TAG and ALERTA programs at UMass Boston and how they want the Boston Public School Committee to reconsider.

WBZ-TV, CBS Channel 4 Boston–03/31/2018

Centro: Margarita Muñiz Academy – Where Students Live & Learn in Two Languages

WBZ’s Yadires Nova-Salcedo talks about the Margarita Muñiz Academy, with its headmaster Dr. Dania Vazquez.

WBZ-TV, CBS Channel 4 Boston–03/24/2018

Centro: The Base – Empowering Student Athletes To Achieve Their Full Potential

On this edition of Centro, WBZ’s Yadires Nova-Salcedo talks with BASE founder/president Robert Lewis Jr. and program participant Brandon Guerrero.

WBZ-TV, CBS Channel 4 Boston–03/18/2018

Centro: Believe In Yourself Project – Donating New Designers Dresses To Young Girls

On this edition of Centro, WBZ’s Yadires Nova-Salcedo talks with Sam Sisakhti, Founder of the Believe in Yourself Project.

WBZ-TV, CBS Channel 4 Boston–03/10/2018

Centro: Snow Flower Festival – Help for Puerto Rico Hurricane Victims

WBZ’s Yadires Nova-Salcedo talks to event organizers Dan McKenzie and Dr. Sgt. Darlene Flores on the English version of our show and to Zenaida Ramos and Debbi Barrios on the Spanish version.

WBZ-TV, CBS Channel 4 Boston–03/04/2018

Centro: International Women’s Day – Extraordinary Woman Award

WBZ’s Yadires Nova-Salcedo talks about International Women’s Day and the “Extraordinary Woman Award” with Woman Development Institute’s Exec. Dir. and Founder Sandra Lake.

WBZ-TV, CBS Channel 4 Boston–02/24/2018

Centro: Parenting Journey – Helping Parents Build Stronger Families

WBZ’s Yadires Nova-Salcedo talks with Parenting Journey’s Executive Director, Imari Paris Jeffries and Clinical/Program Director Ellie Zambrano.

WBZ-TV, CBS Channel 4 Boston–02/17/2018

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