Watch CBS News

Diet Coke Gets A Makeover, New Flavors

NEW YORK (CBS/AP) — Diet Coke is getting a makeover to try and reverse slumping sales for the sugar-free soda.

Coca-Cola Co. says it is adding a slimmer 12-ounce Diet Coke can, refreshing the logo and offering the 35-year-old drink in four new flavors: ginger lime, mango, blood orange and cherry.

The Atlanta-based company says the taste of the plain Diet Coke will stay the same; it will also continue to be available in the standard 12-ounce cans.

Diet Coke sales have fallen as more people switch to other low-calorie drinks, such as flavored fizzy water.

The company says the change is part of a renewed push to appeal to millennials.

"We're contemporizing the Diet Coke brand and portfolio with sleek packaging and new flavors that are appealing to new audiences," said Rafael Acevedo, Coca-Cola North America's group director for Diet Coke, in a statement.

(© Copyright 2018 CBS Broadcasting Inc. All Rights Reserved. The Associated Press contributed to this report.)

View CBS News In
CBS News App Open
Chrome Safari Continue
Be the first to know
Get browser notifications for breaking news, live events, and exclusive reporting.