Daily Talker: Scrapping Rewards Cards – Do You Buy The Sales Pitch?
Stocking up for your big 4th of July barbeque?
People who shop at Shaw’s and Star Market can leave their rewards cards home.
The supermarket chain is scrapping its program – promising “No card. No hassle. Everybody gets a great low price.”
The company says it will lower prices on thousands of items — including milk, eggs and bread.
Shaw’s and Star Market president Shane Sampson said “All of our customers deserve to get the lowest price on their groceries without needing to carry a rewards card with them”
Do you buy the sales pitch?
Should other retailers follow suit?
Or do you simply like rewards card programs?