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Bruins Survival Means More Money For Boston

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A Boston Bruins fan dressed up in a suit made of towels. (Photo by Jared Wickerham/Getty Images)

A Boston Bruins fan dressed up in a suit made of towels. (Photo by Jared Wickerham/Getty Images)

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BOSTON (CBS) – The Bruins miraculous victory over Toronto launched them into the second round of the Stanley Cup Playoffs and it will bring more money to the city of Boston.

According to Paul Guzzi, President and CEO of the Greater Boston Chamber of Commerce, each home game is worth about $1 million to the city.

WBZ NewsRadio 1030’s Carl Stevens reports

“That will increase as we get further into the playoffs and it may actually be more because it’s a rivalry game with the New York Rangers,” Guzzi told WBZ NewsRadio 1030 Tuesday.

There’s also the added boost to the city’s image.

“Boston Strong has come to symbolize a brand of Boston and I think the Bruins victory last night is Boston Strong,” he said.

Some business owners near the TD Garden told WBZ the extra playoff games help ease the sting of the regular season games lost because of the NHL lockout.

Game one of the Bruins-Rangers series is Thursday night at 7 at the TD Garden.

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