Curious About Disappearing Billboards

By Ken Tucci, WBZ-TV

Who decides if the large billboard displays along the upper deck and the expressway get taken down for a storm.? I counted about a dozen billboard skeletons in those areas but but some large displays were still up.  – Paul, Billerica

That would be the owner….ClearChannel.

I spoke with someone from that company today and he told me they spent the 3 days before the storm taking down the artwork and leaving the metal frames.  They figured they’d better play it safe.  Now their crews are putting them all back up.

There’s been a real growth in billboards in some areas over the past few years, especially those fancy ones that change messages every thirty seconds or so.  What do you think about that?

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