Watch CBS News

Gloucester Tries To Sell Naming Rights To High School Stadium

GLOUCESTER, Mass. (AP) -- Pro teams do it. Some colleges do it.

So why not a high school? Gloucester is selling the naming rights to its high school sports stadium for $500,000.

Mayor Carolyn Kirk's office has drafted a request for proposals for title sponsorship rights to the aging stadium that needs $3 million worth of repairs. A private fundraising effort is also under way.

WBZ NewsRadio 1030's Lana Jones reports

Podcast

Kirk tells The Gloucester Daily Times that any new name must include the current name of the facility, Newell Stadium. It was named after a local naval officer killed in World War I.

The request states that all signs and banners the sponsor sets up need city approval.

The stadium is home to one of the most successful schoolboy football programs in Massachusetts as well as other sports.

(Copyright 2011 by The Associated Press. All Rights Reserved.)

View CBS News In
CBS News App Open
Chrome Safari Continue
Be the first to know
Get browser notifications for breaking news, live events, and exclusive reporting.